What is duplicate content ?

Duplicate content is content or text that has been copied from a website or page onto another website or page.

Duplicate content is used by many people to boost the keyword density of their pages,but this is not a white hat technique and if you use it you could be penalised by the search engines or worse you may even be dropped from the search engines pages all together.                        

 Having a flow of regular fresh content is a much better way of improving your rankings whilst staying in the good books of the search engines.Many people believe that updating your website or page regularly using fresh content will make search engines crawl your site or page more often.

But the main benefit of updating your site with fresh content regularly is that searches will be more likely to visit time and time again as it gives them a reason to.Not many people will come back to a website for information if it hasn't been updated for 8 months.


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